by Florida Afeaki-Faletau | Nov 21, 2024 | Blog
In today’s digital age, tourism businesses are increasingly relying on social media to reach potential customers and grow their brands. More hotels are recognizing the importance of not just having a presence but also engaging actively on their platforms. The...
by Florida Afeaki-Faletau | Nov 20, 2024 | Blog
In today’s competitive accommodation sector, effective branding is essential for standing out and achieving success. It goes beyond just having a logo or a catchy tagline; it’s about shaping perceptions and leaving a lasting impact. A well-developed brand affects how...
by Florida Afeaki-Faletau | Aug 21, 2024 | Blog
Online Reviews : Impact on Accommodations In today’s digital world, online reviews are the new word of mouth. They hold immense power over how customers choose their accommodations. Just think about it: when was the last time you booked a hotel without checking its...
by Florida Afeaki-Faletau | Aug 19, 2024 | Blog
For accommodation owners in Tonga, effectively managing bookings and maximizing visibility is crucial in today’s competitive travel market. UN Tourism wrote that International tourism reached 88% of pre-pandemic levels in 2023, with around 1.29 billion international...
by Tele Faletau | Jun 1, 2024 | Marketing Strategies
Introduction to Marketing as a Service (MaaS) Marketing as a Service (MaaS) is an innovative approach that allows businesses to outsource their marketing activities to specialized service providers. This model offers a comprehensive suite of services, including...
